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Disruptive Strategy Co.
Practices
Industries
How We Work
Casework
The Baseline
Insights
About
Start a conversation
Practices
Industries
How We Work
Casework
The Baseline
Insights
About
Start a conversation
Money, Business Development Nunzio Bruno 3/4/26 Money, Business Development Nunzio Bruno 3/4/26

You Are Almost Certainly Underpriced (And Here's How to Know for Sure)

Most owner-led businesses charge less than the market will bear. Here is how to tell whether you are underpriced and what to do once you know.

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Communication Nunzio Bruno 1/1/18 Communication Nunzio Bruno 1/1/18

Get Paid What You're Worth In 2018

Lessons from Casey Brown's TED Talk on getting paid what you are worth and how pricing shapes confidence and growth.

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Business Development Nunzio Bruno 8/8/16 Business Development Nunzio Bruno 8/8/16

How Do I Price My Product?

A deep dive into the different ways to price your products or services, and how to choose the right model for your business.

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The Baseline

One real owner decision, worked through every week.

Each issue walks through the numbers, the method and the call we made. The names are changed, and the numbers are real.

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