Thinking In Straight Lines To Grow Your Business
The shortest path between two points is a straight line, and the same is true of growth. Here is how to plan your next move more directly.
10 Things Every Business Owner Can Relate To
A lighthearted list of ten moments every business owner will recognize, from the first coffee to the Monday morning rush.
Small Business Marketing Mini Series Part 3: Build Your Marketing Plan
Part three of the small business marketing series pulls everything together into a marketing plan with clear, measurable goals.
Small Business Marketing Mini Series Part 2: Personal Branding Mindset
Part two of the small business marketing series covers the personal branding mindset every solo owner needs as the face of the business.
Small Business Marketing Mini Series: It's time to get serious about your marketing!
The first part of a small business marketing series on why self-promotion matters and how to start taking marketing seriously.
Craft Better Value Propositions
A value proposition tells your market why it should choose you. Here is how to craft one that is clear, specific, and worth repeating.
10 Ways To Grow Your Business In 2019 #GlowUp
Ten actions you can take right now to grow your business in 2019, instead of another list of resolutions and trends.
It's Time To Put Your Cash To Work
Cash feels good in the bank, but idle cash does little for growth. Here is how to put your business's cash to work.
Recession Fears Or Not, Keep Taking Action In Your Business
Recession headlines should not freeze your business. Here is why to keep taking deliberate action when the market gets nervous.
Get Your Customers To Choose You (Again And Again)
How to build a strategy that gets customers to choose you and keeps them choosing you, without falling for generic advice.
3 Pillars For Saving A Failing Business
When a business is struggling, three pillars decide whether it can be saved. Here is how to assess each one and act.
5 Things To Think About When Starting A Business
Five questions to think through before starting a business, drawn from the questions new founders ask most often.
Why Being Nice To Your Coworkers Is Good For Business
How you treat people at work shapes your success. This post explains why civility and respect are good for business.
How To Find The Right Price For Your New Program Or Course Offering
How to price an online course, group coaching program, or new offering so that it reflects its value and actually sells.
2 Steps To Better Accountability In Your Business
Accountability gets talked about constantly. Here are two practical steps to build real accountability into your business.
Avoid These 7 New Business Mistakes
Starting a business costs almost nothing, which makes mistakes easy. Here are seven common new business mistakes and how to avoid them.
Nail Down Your Business Plan And Elevator Pitch Now!
Your business plan is the roadmap and your pitch is how you travel it. Here is how to tighten both before your next conversation.
Looking to Innovate or Figure Out What's Possible? Start Here.
Lessons from physicist Vittorio Loreto on what makes new ideas attainable, applied to innovation in a small business.
Decoding "Work + Luck = Success" To Help You Grow Your Business
Breaking down the old formula that work plus luck equals success, so you can assess where your business stands and plan to grow.
How To Price Your Product Using Weber's Law
Weber's Law explains how people perceive change. Here is how to use it to set and adjust the prices of your product.